In 2019, Businesses Will Need to Embrace Sustainability, or Risk Being Left Behind

In 2019, Businesses Will Need to Embrace Sustainability, or Risk Being Left Behind

What would you do if you only had 12 years to stop catastrophic climate change? At COP 24 in Poland earlier this year, 200 nations formed plans to collectively tackle this issue, and their message is clear: as nations, we will go beyond our commitments and ambitions from the 2015 Paris Agreement to further reduce emissions and tackle one of the world’s greatest challenges.

Multinational agreements are a fantastic way to spark progress, but as HP’s own commitment to the pledges set out in Paris shows, the torch must also be carried by business leaders, who can set an even higher bar to reduce their footprint and create a sustainable impact which is larger than themselves and their companies.

Everything from day-to-day business practices to more energy efficient ways of designing, building, and delivering products or services should be under review. Why? Because it’s not only the right thing to do, but sustainability can be a business driver and differentiator. Last year we saw a 38% increase in deals where sustainability was a requirement – and we expect that to grow as consumers and business place even higher expectations on corporations. Companies and customers want to buy goods and services from entities that they trust to do the right thing for the environment, for their employees, and create a positive impact in their communities.

Not only is sustainability something to embrace in the short-term, but corporations must invest in longer-term initiatives and push their entire supply chain towards reinventing how to explore, make, and source products.

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